Marketing and sales management of alcoholic products
professional retraining at the Academy of Cavistes and Sommeliers
not advertising, but the art of selling
Learn how to sell so that your customers become your best friends, and the desired income is not long in coming!
Program modules
start: october 10, 2022.

The course "Marketing and Sales Management of Alcoholic Products" includes all modules:
duration: from 252 a.h.,
cost: from 75 000 rub*

there is a tuition discount

Study the whole program or choose several modules

Upon completion of training, a Diploma of professional retraining is issued.
Issued document
After completing the training and successfully passing the final certification, a Diploma of professional retraining from the Moscow State University of Food Production is issued.
Discounts
MINI
students, graduate students, staff and graduates of MSUFP
5 %
for payment of 1 module
more
GUEST
external listeners
10 %
for a one-time payment of 4 modules
more
FULL
external listeners
15 %
for a one-time program fee
Sommelier/Cavist
more
More about the program
start: october 10, 2022.
The course "Marketing and Sales Management of Alcoholic Products" includes all modules:
duration: from 252 a.h.,
cost: from 75 000 rub*
there is a tuition discount

Study the whole program or choose several modules

Upon completion of training, a Diploma of professional retraining is issued.
Module №1
«Technology of winemaking and spirits. Russian winemaking»
5 lessons, 3 times a week
from 38 ak. hours
knowledge control: testing
graduation document: Certificate of advanced training

cost: from 7 000 rubles.

the program includes sections:
  • Fundamentals of ampelography. Chemical and microbiological composition of wines
  • Technologies for the production of white and red wines
  • Technologies for the production of fortified wines and spirits
  • Organoleptic evaluation of wines
  • Russian winemaking
Module №2
«Winemaking in France»
4 lessons, 3 times a week
from 60 ak. hours
knowledge control: testing
graduation document: Certificate of advanced training

cost: from 15 000 rubles

the program includes sections:
  • Wines of Bordeaux
  • Wines of Burgundy. Other regions of France
  • Rhone, Loire
  • Sparkling wines of France
  • Alsace
  • Cognac. Armagnac. Calvados
Module №3
«Winemaking in Italy»
10 lessons, 3 times a week
from 42 ak. hours
knowledge control: testing
graduation document: Certificate of advanced training

cost: from 10 000 rubles.

the program includes sections:
  • Winemaking in central Italy
  • North of Italy
  • South of Italy
  • Piedmont, Tuscany
  • Georgia, Armenia
  • Sommelier duties. Tasting rules. Decanting skills
Module №4
«Winemaking in other regions of the world (Spain and Portugal, Germany and Austria, New World)»
7 lessons, 3 times a week
from 64 ak. hours
knowledge control: testing
graduation document: Certificate of advanced training

cost: from 21 000 rubles.

the program includes sections:
  • Spain
  • Germany. Austria
  • Port wine. Sherry
  • General characteristics of winemaking in the countries of the New World (South Africa, Chile, Argentina)
  • Australia. New Zealand
  • USA. Canada
  • Strong alcohol
  • Gastronomic combinations
Module №5
«Marketing of alcoholic products»
12 lessons, 3 times a week
48 ak. hours
knowledge control: exam
graduation document: Certificate of advanced training

cost: 22 000 rubles

the program includes sections:

  • Theory and practice of marketing
  • Entrepreneurship Fundamentals
  • Theory and practice of management
  • Investment and operational business planning
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Our address: Moscow, Volokolamskoe highway, apt.11, bldg. A., aud. 110
+7 (499) 750-11-16

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